At I.G.R.C., International Global Resource Corporation, the ability to help clients manage their categories helps make smaller manufacturers look bigger and gives them more of an opportunity to have success at retail, since buyers take companies that manage their category much more seriously.
When you have the statistical data about your category, the understanding of dollars per square foot, the ability to show GMROII (Gross Margin Return on Inventory Investment), have performed competitive shops, and have toured not only the buyer's retail stores, but his/her competitor's stores...you are talking now talking like a category manager (an expert). When you have this knowledge you have the buyer's ear and have increased your opportunity for success exponentially.
No rep group or one in-house marketing manager can do this alone without the right tools. I.G.R.C. has the tools and the team to perform all of these tasks and knows what the buyer is looking for in a category manager. With the right tools and I.G.R.C. you have the right formula to get the business.
I.G.R.C. is The One Sales & Marketing Team...That Has Created Over $5 Billion in Annual Retail Sales!
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